Marketing

Publitek Launches Seer, an Advanced Platform for Data-Driven Marketing and Communications

September 14, 2023

With a focus on marketing and communications performance and analysis, Seer pulls data from multiple sources with the ability to process, analyse and visualise performance and insights…
The North Face Drops Gore-Tex Denim for Fall 2023

September 12, 2023

The North Face has dropped an iconic comeback with its durable mountain denim jacket featuring Gore-Tex fabric. This waterproof apparel gives you a chance to embellish yourself…
Skippy Spreads Fun in Singapore With Exclusive Skippy Plushies

September 12, 2023

As global peanut butter brand Skippy continues to celebrate its 90th birthday, its Singapore arm is ramping up the fun with exclusive Skippy plushies and a…
Draper James Sells Majority Shares to Consortium Brand Partners

September 11, 2023

Draper James, the American clothing line founded by Oscar-winning actress Reese Witherspoon, has sold 70% of its stakes to Consortium Brand Partners. The sale lends its steering…
MR.DIY Launch Larger-Than-Life Installations in Malaysia and Campaign

September 8, 2023

Positioning itself as the first choice for household items, Malaysian home improvement retailer MR.DIY has launched the exciting #KecilBesarMRDIYada campaign. Bringing everyday household items to life…
Hugo Boss Plans Expansion Into Equestrian Apparel Market

September 7, 2023

With intentions to expand its premises, Hugo Boss will launch a new SS24 collection. The curated collection will offer a mix of men’s and women’s lifestyle fashion and…
Naomi Campbell Puts Spotlight on Pretty Little Thing Black Creatives

September 6, 2023

Naomi Campbell has set a new trend with her exclusive 42-piece clothing collection in collaboration with Pretty Little Thing. For the Boohoo-owned brand’s collection, Campbell has collaborated…
Heineken Builds ‘TH3 G4M1NG FR1DG3’: An Innovative Gaming PC That Will Both Cool Down Your Hardware and Your Beer

September 6, 2023

Part of the global campaign ‘Not All Nights Out are Out’, this project is another effort by the Dutch brand to give gamers new and innovative…
LEGO VIP Programme Rebrands to LEGO Insiders

September 5, 2023

The LEGO Group has announced the recent rebrand of its VIP programme, moving the LEGO VIP membership to a new one called LEGO Insiders. The improved…
“It’s Ok, I’m With The AA” Campaign Continues With Street Fighter Characters

September 5, 2023

Following The AA’s launch of the “It’s Ok, I’m With The AA” campaign, the brand has returned with its newest phase featuring Ryu and Ken from…
The Great British Bake Off Season 14 Teases Return With Animated Film

September 4, 2023

It’s time to roll out those rolling pins and dust off your apron, as The Great British Bake Off Season 14 returns soon. A new animated…
lululemon Hits $2.2 Billion Revenue in Q2 2023

September 4, 2023

Athletic apparel brand lululemon has announced its financial results for the second quarter of 2023, marking an impressive revenue growth of 18%. The hike brings the…