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Latest Posts


  • Ralph Lauren commits to achieving net-zero global GHG emissions

    Ralph Lauren commits to achieving net-zero global GHG emissions

    July 5, 2021

    Ralph Lauren partners Indigo Ag, the first scalable, registry-approved carbon credits for agriculture Ralph Lauren Corporation has announced its goal to achieve net-zero global greenhouse gas…

  • Zalando breaks the patterns of fashion advertising in latest campaign

    Zalando breaks the patterns of fashion advertising in latest campaign

    July 2, 2021

    Zalando is the chief partner of Helsinki Pride in 2021 and continues to bring forth local LGBTQ+ influencers as part of the campaign As part of…

  • Renault challenges the codes of after-sales communications

    Renault challenges the codes of after-sales communications

    July 2, 2021

    With its new signature “Long life for cars to live”, Renault reaffirm the raison d’être of its after-sales service: make your car live longer Today, over-consumption…

  • Lay’s RePlay gives chip packs an extraordinary second life

    Lay’s RePlay gives chip packs an extraordinary second life

    July 1, 2021

    PepsiCo’s Lay’s RePlay creates sustainable football pitches for communities around the world by transforming empty chip packs into places to play When is a bag of…

  • P&G announces acceleration of its commitment to #ChooseEqual

    P&G announces acceleration of its commitment to #ChooseEqual

    July 1, 2021

    P&G partners with Promundo, UN Women, WEConnect International, Women’s Forum for the Economy & Society and more to enable gender equality at home, at work and…

  • Budweiser partners Bill Pullman in their latest Independence Day ad

    Budweiser partners Bill Pullman in their latest Independence Day ad

    July 1, 2021

    To celebrate Fourth of July, Budweiser again joins White House efforts to say “America, you can officially grab a beer on us” Independence Day has always…

  • Carl’s Jr. and Hardee’s partners Charlotte Mckinney to launch first NFT

    Carl’s Jr. and Hardee’s partners Charlotte Mckinney to launch first NFT

    July 1, 2021

    The partnership with Mckinney signals Carl’s Jr.’s final goodbye to a more risqué advertising past as they continue to focus on impossible-to-ignore culinary innovations Carl’s Jr.…

  • The LEGO Group reveals first prototype brick made from recycled plastic

    The LEGO Group reveals first prototype brick made from recycled plastic

    June 29, 2021

    LEGO Group’s new prototype uses PET plastic from discarded bottles and is the first brick made from a recycled material The LEGO Group has unveiled a…

  • Hershey’s salutes and embraces the resilience of children across India

    Hershey’s salutes and embraces the resilience of children across India

    June 29, 2021

    Lowe Lintas Mumbai shares the resilience of children across India who have patiently waited for Covid-19 lockdowns to end with some help of Hershey’s Hershey’s has…

  • Puma commits to protecting forests in partnership with NGO Canopy

    Puma commits to protecting forests in partnership with NGO Canopy

    June 28, 2021

    By 2022, Puma will source all of its cardboard and paper packagings from recycled or certified sources to ensure they are not derived from the world’s…

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