Branding

Inside Casa Loewe Shanghai: Loewe’s Largest Flagship Store in Asia

February 27, 2025

Spanish luxury fashion house Loewe has unveiled its largest flagship store in Asia, Casa Loewe Shanghai, in the city’s Jing’an district. The store spans approximately 695…
Lululemon Taps Lewis Hamilton as Global Ambassador

February 26, 2025

Lewis Hamilton, the seven-time Formula 1 World Champion, is now a Lululemon ambassador. It’s a pairing that might raise eyebrows, a racing icon joining forces with…
Bring Magic Home: Target’s New Disney & Marvel Pillowfort

February 26, 2025

Target is making bedtime magical with new Disney and Marvel collections by Pillowfort. Featuring over 50 items, these collections blend beloved characters with Pillowfort’s signature design,…
Why Meghan Markle Changed Her Brand? Everything You Need to Know

February 24, 2025

Meghan Markle has announced a significant shift in her entrepreneurial endeavours, rebranding her lifestyle brand from “American Riviera Orchard” to “As Ever.” Everything you need to…
Skechers Announces Isco Alarcón as New Ambassador

February 21, 2025

Skechers has expanded its sports partnerships by signing Isco Alarcón, the prominent Real Betis Balompié player. Joining the Skechers team, Isco Alarcón is immediately showcasing their…
Renault Commits to Global Road Safety with UN.patent Initiative

February 21, 2025

Renault has launched UN.patent, sharing its EV safety tech with the world. Starting with “Fireman Access,” a device that helps firefighters quickly extinguish EV battery fires, Renault…
Meow-gical Marketing: Hartz’s Influencer-Driven Valentine’s Campaign

February 20, 2025

Discover how Hartz & Cutwater captured cat lovers’ hearts (and stomachs) this Valentine’s Day with their #BeMyMainSqueezeUp, an influencer-led Delectables campaign.
Luxury Ramadan Collections: A Guide to the Finest Pieces

February 18, 2025

As Ramadan approaches, leading fashion houses unveil their exclusive collections, blending heritage with modern elegance. Discover the must-have pieces for a stylish and blessed holy month.
UGG® Announces SS25 Collaboration with Ambush®

February 17, 2025

Get ready for the Ugg x Ambush drop! This collab is all about cosy sheepskin, playful details, and effortlessly cool silhouettes. Think Mary Janes, loafers, and…
Home Centre Unveils Five Stunning Ramadan Collections for 2025

February 17, 2025

Home Centre, one of the largest retailers in furniture and home furnishings across the Middle East, North Africa, and the Indian subcontinent, has unveiled five thoughtfully…
Nike Spotlights Female Athletes During Super Bowl LIX

February 14, 2025

Nike’s Super Bowl LIX campaign roared with a powerful message: “So Win.” Featuring a star-studded lineup of female athletes, including gymnast Jordan Chiles, sprinter Sha’Carri Richardson,…
Motorola x Paris Hilton: Limited-Edition Razr+ Collection That’s Redefining Iconic

February 13, 2025

Nearly two decades after the iconic Motorola Razr V3 fused technology with fashion, Motorola and Paris Hilton are back together for an even bolder venture.