Branding

LOEWE Announced Jamie Dornan as Latest Ambassador

January 12, 2024

LOEWE, a Spanish luxury brand, has appointed Jamie Dornan as its latest Global Brand Ambassador, marking a significant collaboration between the critically acclaimed film and TV…
Valentino Unveils a New Menswear Campaign with SUGA of BTS

January 12, 2024

Valentino has unveiled K-Pop superstar, SUGA of BTS as the new face of the maison’s latest menswear campaign, Valentino The Narratives.
4 Ways to Strengthen Your Vegan Brand in Today’s Market

January 11, 2024

The vegan industry is no longer a niche market; it’s no longer reserved for animal rights activists or considered to be for some elite groups. It…
EcoFlow Glacier: The Ultimate Dual-zone Ice-Making Machine

January 11, 2024

The EcoFlow Glacier emerges as a game-changer for outdoor enthusiasts. Mainly, it targets RV and boat owners or anyone seeking modern comforts amidst nature’s vastness. Priced…
Cadbury Celebrates 200 Years by Reviving ‘Mum’s Birthday’

January 9, 2024

Do you know what is deeply woven into British life more than anything else? Astonishingly, it’s love for Cadbury, the iconic chocolate maker. This year, it’s…
Sunday Coffee Brings Hue on Shelves

January 9, 2024

Sunday Coffee Project is a small-scale coffee roaster based in Portland, Oregon. With its unconventional packaging design, it is making waves on the shelves in the…
Century-Old Nara Prison Gets Facelift Into The Hoshinoya Nara Prison Hotel

January 5, 2024

Completed in 1908 and over a century old, the Nara Prison in Japan will be renovated and made into The Hoshinoya Nara Prison Hotel. Helmed by…
Shiseido Expands Prestige Skincare via Dr Dennis Gross Acquisition

January 4, 2024

The arrival of the acquisition of Dr Dennis Gross by Shiseido marks a significant move within the beauty industry! Japanese beauty giant Shiseido’s Americas branch has…
Matalan Welcomes 10 Fresh Third-Party Fashion Labels

January 3, 2024

Matalan has swiftly expanded its repertoire by introducing 10 new fashion brands to its booming third-party retail lineup, aiming to secure its online presence. Since its…
Zimmermann Unveils Second Stylish Paris Boutique

January 2, 2024

Zimmermann, the renowned Australian runway marque, has inaugurated its second Parisian boutique at 46 Faubourg St. Honoré. Further, it marks a strategic move onto one of…
SNICKERS® Launched A Brand New Low GI Dark Chocolate Cereal Bar in Mono-material Flexible Packaging

January 2, 2024

Mars China has launched a new SNICKERS® low GI dark chocolate cereal bar in Mono-material flexible packaging for health-conscious and sustainable options.
World Branding Awards 2018 Celebrates 270 Winners in London

October 31, 2018

BMW, Cartier, Lego, Louis Vuitton, Nescafé, and Rolex among 270 Winners of the 2018 World Branding Awards at Kensington Palace. LONDON, October 31, 2018 – The…