Branding

UNIQLO & The Nature Conservancy to Plant 100,000 Trees in U.S. Forests

February 16, 2024

UNIQLO has partnered with The Nature Conservancy (TNC), a global nonprofit organisation dedicated to a thriving coexistence of people and nature.
The Body Shop is the First Global Beauty Brand to Attain 100% Vegan Product Formulations Certified by The Vegan Society

February 15, 2024

The Body Shop announced that it has become the world’s first global beauty brand to achieve 100% vegan product formulations, certified by The Vegan Society.
Introducing the Latest Sensodyne Premium Range: Designed by Marks

February 13, 2024

Sensodyne taps into consumers’ growing dedication to tooth whitening with Clinical White, the first product in a new premium range, designed by Marks. Sensodyne is launching…
Strategies For Brand Triumph In Social Commerce

February 12, 2024

Social commerce transcends boosting sales, it also integrating brands into daily lives, fostering a meaningful connections beyond conventional online shopping.
Mars Unveils Innovative Treats for a Memorable Valentine’s Day Season

February 8, 2024

Mars, the creator of beloved brands such as DOVE®, M&M’S®, and LIFESAVERS®, has introduced its most indulgent and innovative Valentine’s Day lineup.
Burberry Paints Harrods in Their New Signature ‘Knight Blue’

February 6, 2024

Burberry has introduced a takeover at Harrods in London, revamping the luxury department store with the new signature colour “Knight Blue,” introduced by the British fashion…
The Tactical Edge: Unleashing Brands in the Gen Z Era

February 5, 2024

Gen Z is reshaping the consumer landscape through their IT savvy, values-driven culture, pragmatic, socio-political awareness, and a desire for personalisation.
BOSS Reveals Exclusive Super Bowl Lineup in Partnership With NFL

January 30, 2024

Experience Unmatched Style as BOSS and NFL Unveil Limited Super Bowl Collection BOSS is excited to unveil its newest collaborative capsule alongside the National Football League…
Nutella® Celebrates World Nutella Day with Exclusive Superfans Giveaway

January 30, 2024

In honour of World Nutella Day, Nutella® is celebrating its devoted superfans who proudly adopt the world’s favourite hazelnut spread into their identities by featuring the…
Porsche Unveils its Second All-Electric Vehicle, Porsche Macan

January 29, 2024

The second Porsche electric vehicle perfectly combines fast performance with everyday driving efficiency. The renowned German automaker Porsche, reveals its second-ever model of an all-electric vehicle.…
Florence by Mills: Millie Bobby Brown Unveils Her Fashion Line

January 26, 2024

Millie Bobby Brown is set to debut her exclusive fashion line under her self-named brand, Florence by Mills, through a new collaboration with manufacturer Delta Galil…
FitFlop Unveils Tailored Active Footwear Lineup for Women

January 23, 2024

FitFlop, a UK-based footwear business, has launched an Active line particularly developed for women, drawing on its 15-plus years of biomechanical science and ergonomic engineering knowledge.…