Branding
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Michael Hill Picks Miranda Kerr as the First Brand Ambassador for New Rebranding
A leading Canadian jeweller, Michael Hill, welcomes Miranda Kerr as its first global brand ambassador. This collaboration signals a new chapter for the brand and coincides…
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Roberto Cavalli, Famous Italian Fashion Designer Dies at 83
Italian fashion designer Roberto Cavalli, renowned for his opulent creations and vibrant patterns, passed away in Florence at 83. His lavish aesthetic, characterised by striking prints…
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Impossible Foods Gets ‘Meatier’: New Massive Rebranding & Repackaging
Impossible Foods, a leader in plant-based meat alternatives, has undergone a massive rebranding and repackaging endeavour to win over meat lovers.
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Swarovski Introduces Lab Diamonds in Australia and Debut of the Remarkable SS24 Collection
Indulge in the shimmer and glamour of Swarovski’s latest offerings, where every piece radiates with elegance and sophistication. Swarovski, renowned for its exquisite crystal-based creations since…
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Peri Peri Saka Is Here: The New Nando’s Sauce Created By Bukayo Saka
Nando’s has released its first-ever restaurant sauce collaboration, Peri Peri Saka, created by the Arsenal midfielder Bukayo Saka.
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Fenty Beauty Now Hits China, Rihanna’s Stunning Vogue Plus Exclusive
In a major move, Rihanna announced the launch of Fenty Beauty in China on 21st March via Weibo, partnering with Sephora for the rollout on 1st…
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Introducing Wyn Beauty: Serena Williams Tennis-Inspired Beauty Line
The prominent tennis player Serena Williams has ventured into the beauty industry with the launch of her makeup line, Wyn Beauty. Williams, known for her bold…
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Canva Acquires Affinity: Pro Design Tools Now Accessible to Everyone
Canva, the world’s only all-in-one visual communication platform, has announced the acquisition of Affinity, a creative software suite. Canva’s acquisition of Affinity supercharges its vision of offering…
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Hampton By Hilton: New Prototype and Brand Identity Unveiled
Hampton by Hilton, Hilton’s global powerhouse brand with 3,000 properties globally has recently unveiled a brand new prototype hotel design for North America, alongside a refreshed…
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Unveiling The Luxurious New Clé De Peau Beauté Lifestyle Hub
Clé de Peau Beauté (CPB), owned by Shiseido, opened a limited-time lifestyle club’ in downtown Shanghai that caters to China’s booming ultra-wealthy segment.
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Watch Out for These Top 5 Advertising Red Flags That Cost You Big
An advertising red flag in campaign refers to a warning sign that suggests potential issues with the campaign. Avoiding advertising red flags is crucial.
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The Ultimate Advertising Guide to Make Your Campaign A Success
This advertising guide will equip you with the key steps to navigate the advertising world and craft winning campaigns and turn into business growth.
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