Branding

Architecture Brilliance: Innovative Co-Working Space in Japan by Kengo Kuma

June 13, 2024

Architecture can breathe life into communities, and this Kibi Kogen N Square in Japan is a prime example, designed by the Architecture group Kengo Kuma and…
The Future of AI on Apple Devices: Introducing Apple Intelligence

June 12, 2024

Welcome to the era of Apple Intelligence, where your digital interactions are about to undergo a transformative evolution. With Apple’s latest innovation unveiling, a new frontier…
Sokos Hotels: A Finnish Icon’s Pursuit of Happiness

June 12, 2024

The World Branding Awards are rolling out the red carpet for the 2023-2024 “Brand of the Year” winners! In this article, a Finnish hospitality legend, Sokos…
Petco Love Launches Animated Campaign to Help Lost Pets Find Their Way Home

June 11, 2024

Petco Love, a nonprofit organisation, has launched its MY RUFF DAY campaign to increase the number of reunions with its free-to-use, national lost-and-found database for pets,…
London Fashion Week Goes Bold: What’s the Surprise with the New Menswear Format?

June 7, 2024

London Fashion Week (LFW) is set to take a bold step forward this June with a revamped format that celebrates diversity and cultural richness. Last year,…
L’OCCITANE Unveils SEVENTEEN’S MINGYU as First Brand Ambassador for Asia

June 7, 2024

French beauty brand L’OCCITANE is breaking new ground in Asia by appointing SEVENTEEN’s MINGYU as its first-ever regional brand ambassador.
¡DÍOS MIO! COFFEE: Sofía Vergara’s Ultimate Colombian Coffee Creation

June 4, 2024

Sofía Vergara has announced her foray into the coffee industry with the launch of ¡DÍOS MIO! COFFEE, a tribute from Latina women to the world.
Introducing the New Smartwatch for Kids, Fitbit Ace LTE: What You Need to Know

May 31, 2024

Fitbit tailored its newest tracker, the Ace LTE, for children aged seven and above, promoting their well-being while facilitating communication with parents. Amidst the myriad fitness…
Prostate Cancer UK and VCCP Team up for Early Diagnosis Awareness

May 28, 2024

Prostate Cancer UK and VCCP have launched an integrated campaign that targets men at higher risk of prostate cancer with a light-hearted yet poignant message.
Handball Spezial Gets a Pastel Makeover in the Latest Adidas Originals X Sporty & Rich Collabs

May 24, 2024

adidas Originals and Sporty & Rich return for the latest instalment of their collaborative partnership, features three designed variations of the Handball Spezial.
Pringles Introduces New Puffy Snacks, Ditch the Can for Bags

May 23, 2024

Pringles is soaring into uncharted territory with Pringles Mingles, their first-ever foray into the world of puffed snacks. This innovative offering ditches the brand’s conventional can…
Freely Launches new Campaign by TMW, ‘Set Yourself Freely’

May 22, 2024

Freely, the new free TV service from the BBC, ITV, Channel 4, and Channel 5, has launched its first integrated campaign. Created and developed by TMW, the ‘Set…