Branding
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McDonald’s Singapore reveals its ‘Night-In’ campaign with Publicis
McDonald’s campaign reflects how in a covid-normal world, nights-in have become the new nights-out McDonald’s partners with Publicis Communications to present Night-In, a brand engagement platform…
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John Lewis Partnership to donate to local charities fighting child poverty
The John Lewis Partnership is donating over £1m this summer to more than 1,000 local charities and community organisations helping to end child poverty across the…
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PepsiCo to improve access to soccer in underserved communities
Building upon its UEFA Champions League partnership, PepsiCo, Lay’s and Gatorade announce “Team of Champions,” supporting 11 local organisations with the gift of the game PepsiCo,…
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Foot Locker raises awareness for autism in its latest collaborations
Foot Locker looks to raise awareness for autism through two unique product collaborations with Puma and Diadora Foot Locker, Inc. is taking a big step forward…
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Meiji America launches “Hungry Panda? Hello Panda!” campaign
Meiji’s light-hearted, comedic campaign spotlights a series of teens solving unsatisfying snacking moments with the help of a friendly giant panda Snacking is a big deal,…
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SHEBA brand releases a sleep-inducing ad for cat parents everywhere
SHEBA Brand is making it easier to protect their sleep with new custom content designed to help them get back to dreamland Over the past year,…
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Levi’s raises environmental awareness in its latest spring campaign
The global ad campaign fuses Levi’s longstanding commitment to making quality clothing that lasts for generations with the passion of six icons and activists working on…
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Amstel ULTRA serves up global partnership with tennis star, Rafael Nadal
In his first beer partnership, Rafael Nadal will represent Amstel ULTRA and Amstel 0.0 over the next three years, as the brands expand into new markets…
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Vans announces new global commitments to environmental sustainability
Vans creative approach to sustainability leads the industry with regenerative rubber initiative to reduce global environmental impact Vans, the original action sports brand and global icon…
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OPPO and Mo Salah invites UAE fans to #CaptureTheSpirit of Ramadan
OPPO and football superstar Mohamed Salah invite consumers in the UAE to reflect on the ‘spirit of Ramadan’ with a #CaptureTheSpirit creative video campaign As millions…
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Apple powers ahead in new renewable energy solutions
A new energy storage project marks the next frontier of Apple’s efforts to become carbon neutral for its supply chain and products by 2030 Apple has…
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Taco Bell partners TerraCycle to recycle hot sauce packets
The initiative is a first in the quick service restaurant industry and will give new life to the currently single-use hot sauce packets as Taco Bell…
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