Branding
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Young Rayassa sponsored by Nike campaign
Rayassa Leal is the focus of Nike’s new campaign. Leal captured the world’s attention at the age of seven when she performed a heelflip dressed in…
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Vocation Brewery growing rapidly
Since the brands launch in 2015, the independent craft brewer Vocation has seen exceptional growth. The brand is becoming one of the largest volume craft breweries…
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Axe advises young men to tone down their irresistibility in new parody
Axe and MullenLowe London has created a parody lite version of Axe so that men can “Axe responsibly” The quickest way to a young man’s heart…
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Mars commits to achieve water balance in high water stressed operations
Mars has committed to achieving water balance in five manufacturing sites identified to be facing the greatest water stress challenges by 2025 Mars, Incorporated is accelerating…
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Evian and Rothy’s keeps plastic waste in the economy and out of nature
Evian and Rothy’s team up to create a limited-edition tennis-inspired capsule collection made From Recycled Evian Water Bottles Evian water and Rothy’s has announced a new…
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Purina Dog Chow highlights life-changing benefits service dogs provides
Purina Dog Chow unveils “Even Heroes Need Heroes” to highlight the life-changing benefits service dogs can provide to veterans experiencing post-traumatic stress disorder In honour of…
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Coca-Cola and World Wildlife Fund celebrates 14 years of progress
Coca-Cola Company and WWF are helping vulnerable communities build resilience to climate change and water stresses For more than a decade, The Coca-Cola Company and World…
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Hawaiian Airlines brings the ‘Aloha’ spirit in its latest campaign
Hawaiian Airlines campaign by MullenLowe LA shows how easily a dull or stressful situation can be transformed into the tranquil beauty of Hawaii Americans are terrible…
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Pepsi encouraging fans to stay in and unapologetically binge football
The Pepsi “Made for Football Watching” campaign features David Costabile imploring fans to prioritise their game-day football watching rituals Though the world may be calling, so…
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Tiffany & Co. features Beyoncé and JAY-Z in their latest campaign
Tiffany & Co.’s campaign embodies the beauty of love through time and all its diverse facets, forging a new vision of love today Tiffany & Co.…
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Huggies announces partnership with Meijer to support NICU families
Huggies will donate up to US$50K to non-profit Hand to Hold as part of its HelpingHugs campaign Huggies and Meijer are partnering to support NICU (Neonatal…
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Pacsun amplifies theme of exploration and road trips with Land Rover
Pacsun’s campaign brings consumers on a journey at a time where both are highly sought after Pacsun is proud to announce its first-ever collaboration with the…
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