Branding

Inside LG x will.i.am’s Xboom Buds Plus & Buds Lite

February 13, 2026

In a world where brand partnerships often feel forgotten just as quickly, LG Electronics and will.i.am keep proving there’s another way to do it. The duo…
Hublot Taps BTS’s Jung Kook to Lead a New Era of ‘Fusion’

February 12, 2026

In a significant bridge between luxury horology and global pop culture, Hublot has officially named Jung Kook—the solo powerhouse and member of BTS—as its newest Global…
Teyana Taylor Set to Drop Her Own Air Jordan 3

February 11, 2026

Teyana Taylor’s “Concrete Rose” Air Jordan 3 brings bold colour, floral details, and plenty of personality — and it’s shaping up to be one of the…
Raffles Hotels & Resorts Debuts Its First Ready-to-Wear Collection

February 10, 2026

Raffles Hotels & Resorts debuts its first foray into fashion with “The Butler Did It,” a limited-edition ready-to-wear and lifestyle collection. Marrying old-world glamour with palm-lined…
Maybank Launches Five-Year ROAR30 Strategy to Drive Sustainable Growth

February 6, 2026

Charting a course for the next half-decade, Maybank’s new ROAR30 strategy marks an evolution of its corporate purpose. The framework focuses on three strategic priorities: reinforcing…
BIRKENSTOCK Debuts Exclusive 2026 Year of the Fire Horse Capsule

February 5, 2026

BIRKENSTOCK rings in the Year of the Fire Horse with the launch of its SPRING FESTIVAL edition, timed for the first new moon on February 17,…
HOULTE Unveils a Collection Designed to Age with Its Owner

February 4, 2026

HOULTE has revealed sophisticated wood storage cabinets and bedroom essentials designed to handle the reality of modern living, offering premium construction without the premium markup.
“Walking with the Community”: Indomaret’s 2025 CSR Journey

February 2, 2026

By completing 275 programs in a single year, Indomaret has demonstrated that corporate growth and social welfare can go hand in hand. As the company moves…
KATSEYE Named Global Partner and Faces of LANEIGE JuicePop Box Lip Tint Campaign

January 29, 2026

LANEIGE has revealed KATSEYE as its new global partner, bringing the GRAMMY®-nominated girl group to the forefront of their latest lip innovation, JuicePop Box Lip Tint. Inspired…
Join “CLOCK IN the world with KOI”: Global 20th Anniversary Campaign

January 29, 2026

Since its first brew, KOI has been more than just a tea; it’s been a companion in your daily ritual. KOI Group has expanded to 16 countries and over 600…
The New Dacia Jogger: A Campaign for Friendship

January 19, 2026

Initially unveiled in October 2025, the new Dacia Jogger makes a bold return, signalling a sophisticated evolution for the versatile family favourite. This isn’t merely a…
Bruce Mau Design Reimagines the McMichael: A New Identity for Canada’s Iconic Art Destination

January 15, 2026

Multidisciplinary design studio Bruce Mau Design (BMD) has partnered with the McMichael Canadian Art Collection on a transformative rebrand and website redesign that repositions the beloved…